Can Snapchat Help to Amplify an Event?

Can Snapchat Help to Amplify an Event?

Snapchat has 100 million daily users, who post a combined 9,000 snaps per second (Source: DMR). But can it help to amplify an event? Amplifying NOT Marketing   This post will not tell you how to promote your event using Snapchat. There are plenty of informative...
The Perils of Over Branding

The Perils of Over Branding

Conferences are really important occasions to make sure that your logo is seen by EVERYONE. But is it possible to over brand?   Branding is a really important element to get right when organising a conference. Often your marketing department will be falling over...