Blog

Explore the evolution of event amplification and learn about emerging tools

Evidence of Impact

Are small events and workshops worth amplifying? We look at the impact of amplifying a series of small workshops and consider how this has added value over time.

Taking Stock of Video

We ask how the video footage from amplified events can be used more effectively over time to improve return on investment.

Promoting a Live Video Stream

Build it and they will come? We argue that this is no longer the case for event live video streams, and provide practical suggestions to increase viewer numbers.

Storify-ing Events

We explore the evolving ways we have been using Storify to support amplified events and how intelligent use can make this a valuable service in the amplification toolbox.

Tool Review: Timeline

We explore a new tool for creating multimedia timelines and consider how this could be used in an amplified event context.

Assessing the Risks: Twitter

What are the risks involved with promoting Twitter use at your event? In this post, we consider the potential pitfalls and the ways you can mitigate against these risks.

Sound is King

High quality audio is one of the top things clients and delegates request in event video coverage, even at smaller events. In this post, we consider how to improve both our sound equipment and techniques.