Blog
Explore the evolution of event amplification and learn about emerging tools
Mulling Metadata for Events
Creating digital resources is only one aspect of amplifying your event. Getting those resources to the widest possible audience is also vital. We consider how using descriptions, tags and other metadata can help make your digital event materials more discoverable and accessible.
The Perils of Over Branding
Conferences are really important occasions to make sure that your logo is seen by EVERYONE. But is it possible to overboard on the branding? In this post we look at some good and bad practices when branding an amplified event.
The Contextual Event Amplifier
Could an event amplifier personalise your delegates’ event experience by responding to their context? In this post, we consider some very simple steps to improve a delegate’s day, inspired by The Age of Context by Scoble and Israel.
How to Summarise a Twitter Chat
Twitter Chats can be extremely useful platforms to exchange ideas, debate issues and pick up new knowledge. But what happens after the chat has ended? We consider how to summarise a Twitter Chat using Storify.
How to Use Google Hangouts on Air at Events
Can Google Hangouts on Air be used effectively at conferences and events? In this post we describe how to use Google Hangouts in an event context and explore some of the potential issues for event organisers.
Involving the Remote Audience: FOTE14 Case Study
How can you take an amplified event to the next level and involve the remote audience directly in the live event? In this post we discuss how FOTE14 aims to do just that.
Tool Review: CrowdMics
Could an app help to amplify audience questions? We review CrowdMics – a smartphone app based microphone system for conferences that aims to do just that.
‘Film It And They Will Watch’: Challenging Conference Video Practices with CatchTalk.TV
‘Film it and they will watch’ is the prevailing strategy of many conference organisers. But could event video do more?
Tool Review: 4G Hotspots
Can 4G mobile broadband offer reliable back up internet access for event amplifiers? We review our experiences with an EE 4G mobile wifi hotspot.
Twitter Analytics for Events
With the release of Twitter Analytics, we look at what it has to offer event amplifiers and whether there are better ways to get useful Twitter metrics.
Tool Review: Looking at List.ly
In this tool review, we explore the potential of List.ly to open up a range of list-based opportunities for event amplification.
Mobile Live Video Streaming
Live video streams don’t need to be fixed, heavy duty affairs confined to a main lecture space. Our new mobile live stream rig has been designed to allow more flexible live video stream coverage.
SXSE London and Disruptive Event Amplification
Can Twitter still be a disruptive power at an event? Some thoughts following our meeting with the organisers of SXSE London…
Live Audio Streaming with Mixlr
We review the potential for Mixlr to make live audio streaming a viable, low cost option for amplified events where video may not be possible or appropriate.
Choosing A Venue For An Amplified Event
There are lots of factors involved in choosing the right venue for your event, but have you considered the impact of your venue on your event amplification plans?