Blog

Best practice and new ideas to help your event reach a wider audience

Getting More Per Tweet

Getting More Per Tweet

Twitter is changing. But how will the recent announcements change the practice of live event commentary? Can we really get much more per tweet?

Amplifying Bath Folk Festival

Amplifying Bath Folk Festival

Can a music festival be amplified? Is there an online conversation to be shared and captured, or is social media only useful for promotion? We explore how to reframe the use of social media at a music festival.

Know Your Audience

No organiser would plan an event without understanding the needs of their audience. The same should be true when integrating social media into the event experience.

Know Your Audience

No organiser would plan an event without understanding the needs of their audience. The same should be true when integrating social media into the event experience.

Preparing to Live Tweet

Preparing to Live Tweet

In this post we share our preparation regime to show what goes in to producing a professional live Twitter commentary from a conference.

Tool Review: Peach

Tool Review: Peach

What is Peach and can it be used to amplify an event? In this post we review the new social networking app, Peach, and assess its potential for events

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